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Generation 1

Samuel Brown

Main; Samuel Brown (far left) on his daughter Nellie’s wedding day to Fred Adams Inset; Hannah Brown (nee Wilding), Samuel's wife
1874

Samuel Brown, The Founding Father

Samuel Brown was born as the 2nd son of Enoch and Rachel Brown in August 1874, one of five children. Samuel married Hannah Brown (nee Wilding) in 1898, and they resided in the Bucknall area of Stoke-on-Trent. It was here they welcomed their 3rd son of ten children and eventual successor, Herbert Brown, who was born in 1902.

Samuel quit his job as Colliery Carter in the 1910’s and bought Mossfield Farm in nearby Werrington, changing his profession to Farmer. In 1921, aged 19, Herbert was assisting his father in general farm work at the farm alongside his day job as a Coal Carter.

1926

The Year it all Began

By 1926, Samuel and Herbert had established the first father and son business partnership in the Brown family tree, relying on their coal knowledge and connections to make money.

Using a horse and cart to deliver clay, coke and coal to the pottery industry, and to remove shraff and other waste once each delivery was complete, their hard work led to what we believe was the company’s first-ever waste disposal contract.

Alongside this, the fledgling business would also deliver milk and water to local Werrington residents in the mornings, requiring additional family members to help out, including Samuel’s 1st son, Ernold Brown. Herbert’s son and eventual successor William Brown was born in October 1933.

Ernold Brown (left) delivering water on Washerwall Lane, Werrington
An extract from Herbert Brown’s National Service Act conscription draft
1939

War Puts Business on Hold

Unfortunately, the enterprise was about to be abruptly interrupted by the outbreak of World War 2.

By the time Britain got involved, Samuel had retired, and Herbert was conscripted down the coal mines to help the war effort – putting the expanding business on hold.

Generation 2

Herbert Brown

Herbert Brown pictured with his wife Flora, c. 1960’s
1949

Herbert Brown and the Post-War Rebuild

During his time down the mines, Herbert was involved in an accident at Berryhill Colliery, Stoke-on-Trent, in 1941, narrowly escaping with his life in an incident that claimed the lives of several men. As a result, he left mining behind, enabling him to resurrect his father’s business in the post-war years.

By 1949, Herbert had successfully rebuilt the company, officially naming it as H BROWN for the first time. Horse and cart continued to be used to deliver materials to the Pottery industry and remove any waste in return.

1954

Keeping it in the Family

At age 21, William Brown was now ready to join the business, once again striking up that trusted father and son partnership. In 1954, the company became H BROWN & SON, a name that would stick for six decades.

Expansion continued with the acquisition of Wilkes Bros haulage of Harriseahead, and the first two 10 tonne tipper lorries were added to the business in a move to increase the frequency of waste management collections. William’s son, Roderick, was born in October 1958.

A young William Brown and wife Marie pictured on Blackpool Beach, c. 1960

Generation 3

William Brown

Left; Southfields Farm, the home the business in its early years and eventual retirement home of Herbert and Flora
Right; Herbert (right) with grandson Rod riding a horse on the farm
1960

William Brown and the Expanding Service Portfolio

Herbert Brown retired during the 1960’s and son William took over as Managing Director, when the business was operating out of Southfields Farm, Wetley Rocks, Staffordshire.

Crucially, general waste disposal was added to the company’s expanding services for the first time under William’s stewardship, laying the foundations to the business as it is today. Some of the earliest waste management contracts included Royal Doultons, H & R Johnsons, W.H.Grindley and Thomas Boultons Ltd.

The company expanded its operational reach by transporting coal to Cornwall and returning with clay for the Pottery industry.

1970

The 10-Year Coach Company Adventure

With the purchase of Mosswood Coaches in 1970, H Brown & Son branched out into providing coaches for the leisure industry as the business sought innovative ways of capitalising on Britons holidaying at home.

In the same decade, a young Rod Brown was ready to step into a mechanic role at the company, starting his career in 1977.

With shifting priorities and a near 10-year run, the coach company was sold to Berresfords in the late 1970’s to focus solely on waste management services.

Above; Mosswood Coaches when they were purchased in 1970
Above; The same coach with number plate HAR 215C and company branding in the late 1970’s

Above; Shots of Florida Close scrap metal recycling facility in its early years

Above; An extract from The Evening Sentinel advertising both Singers (1989) Ltd and H. Brown & Son
1989

The 1980's and Settling on Florida Close

Alongside the Southfields Farm site at Wetley Rocks, William bought out scrap metal merchants Singers (1989) Ltd and established Brown Recycling’s first waste management facility on Florida Close, Sneyd Hill Industrial Estate, Stoke-on-Trent.

This kickstarted Brown Recycling’s scrap metal and skip hire recycling services, enabling the business to truly establish a name for itself in the sector.

In this decade, Rod’s children Mitchel Brown and Dominique Brown were born in June 1983 and February 1985, respectively.

Generation 4

Rod Brown

Left; A young Rod Brown pictured at his desk at the Nevada Lane site
Right; Left to right: Dominique, Mitch and Rod pictured together in the 2010's
1993

Rod Brown and the Ambitious Growth Plans

William retired in 1993 and Rod took full control as Managing Director, now the 4th generation family member to step into the role. His objective was clear: become the largest independent waste management provider in Staffordshire.

During the ensuing years he turned his ambition into reality, as H Brown & Son made several key business acquisitions, including Booths Newcastle Ltd, Trojan Prospects Ltd, R D Delicata and RJ Pass.

He also invested in future proofing infrastructure with a second site, Nevada Lane, acquired in 2002 and equipped with a brand-new cardboard baling facility to successfully achieve his vision and meet ever-growing demand.

Around this time, Mitch and Dominique became the latest generation to join the family business, starting on the yard and on the weighbridge in entry level jobs in 2003 and 2006, respectively. 

2011

The Home of Europe's First Purpose-Built SRF

Rod truly established the company on Sneyd Hill, Burslem, Stoke-on-Trent, through the next two decades.

In 2005, a purpose-built trommel for sorting hardcore and fines was installed at Florida Close.

A £5.5 million investment into the current Sneyd Hill headquarters – called Vanguard House – in 2009 provided ample office space and a recycling centre with two state-of-the-art waste processing facilities. It was also the home of the first purpose-built SRF (solid recovered fuel) plant in Europe. The new site was ready to move into by 2011.

As the company changed its name to H Brown & Son Recycling Limited, it made further investments into cutting-edge green technologies with an eye on a sustainable future.

Above; Rod Brown stood in front of the newly installed trommel machinery at Florida Close in 2005
Above; The Brown Recycling Headquarters on Sneyd Hill with the SRF facility visible top right

Generation 5

Mitch and Dominique Brown

Left to right; Dominique, Mitch and Rod pictured in the boardroom office at the Sneyd Hill headquarters in 2023
2023

Mitch and Dominique Brown, the New Kids on the Block

The 2010’s began exactly how the previous decade had left off, with further expansion in mind. In order to meet demand, the Sneyd Hill waste sorting capacity was expanded and in 2018 the service offering was bolstered to include secure destruction – enabled by an investment in a specialist confidential shredding facility.

It was 2023 when Mitch and Dominque Brown became joint Managing Directors of the business, with Rod Brown moving to the new role of Chairman. Finally, the business became Brown Recycling Limited in the same year!

Under their leadership, the business continued to grow with several new high-value total waste management contracts across Staffordshire, Cheshire and the Midlands — as well as national coverage offered for companies with sites or branches elsewhere across the country.

2026 and Beyond

The Future

2026 marks a landmark moment for Brown Recycling as the company celebrates 100 years of continuous service to Stoke-on-Trent and Staffordshire. A century on, the business’s founding principles remain unchanged; it is compliant, industrious, accountable, and reliable. These principles are woven into the five core Brown Recycling Values that continue to guide everything the company does today: Accountability, Innovation, Excellence, Integrity, and Teamwork.

Authenticity and ambition continues to drive the company forward. The founder, Samuel Brown, laid the groundwork for the genuine, community-focused approach to waste management that still defines the business today. With the recent acquisition of a fourth site on Sneyd Hill in 2025, the company is building on that legacy with the same spirit of innovation and enterprise that has guided Brown Recycling since 1926.

As the business looks to the next century, Brown Recycling remains committed to investing in its facilities, its fleet, its people, and the latest recycling technologies to ensure it continues to deliver the highest standard of sustainable total waste management for generations to come.

Mitch and Dominique Brown stood with employees after Brown Recycling won Staffordshire’s Business of the Year award in 2024
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